There are many different factors that go into a good SEO strategy, including:
Keyword Research
Deep dive into identifying keywords and phrases that people use to search for your type of services.
On-page Optimization
Ensuring that your website’s content and structure are optimized for search engines, including the use of keywords in headings, titles, and throughout the content.
Off-page Optimization
Building high-quality external links to your website from other reputable websites, which can help to improve your search rankings.
Technical SEO
All the technical SEO stuff that ensures your website is ready for search engines to crawl and index.
Content Marketing
Creating and promoting valuable, relevant, and consistent content to attract and retain a clearly defined audience, and ultimately drive profitable customer action.
User Experience
Making sure that your website is easy to use, loads quickly, and provides a good experience for visitors.
SEO Strategy
By focusing on these and other factors, you can develop an SEO strategy that helps improve your search rankings and drive more traffic to your website.