A good SEO strategy should start with business goals in mind because it helps to ensure that all of the effort and resources being put into SEO are aligned with the overall objectives of the business. This can help to make the most of limited resources and ensure that the SEO efforts are producing the desired results.
For example, if a business’s goal is to increase online sales, then an SEO strategy that focuses on improving the ranking of product pages and driving traffic to the website’s online store would be more effective than a strategy that focuses on increasing brand awareness.
Starting with business goals in mind also helps to ensure that the SEO strategy is tailored to the specific needs and priorities of the business, rather than simply following a generic list of best practices. This can help to make the SEO efforts more targeted and effective, and better able to support the long-term success of the business.
