Boost Your Marketing & Branding - Maryann Davidson, LLC

Putting It All Together for Better Word-of-Mouth Marketing: (Talk Trigger + Principle STEPPS)

MDavidson — Thu, 21 Nov 2024 00:30:38 +0000

Putting It All Together for better word of mouth marketing: Combine your unique Talk Trigger with the STEPPS principles (Social Currency, Triggers, Emotion, Public, Practical Value, and Stories) to create a powerful word-of-mouth strategy that gets people talking.
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This is Part 9 of our series: Building a Buzz Through Word-of-Mouth Marketing

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Stories for Better Word-of-Mouth Marketing: facts tell, stories sell

MDavidson — Thu, 21 Nov 2024 00:23:43 +0000

Stories for better word-of-mouth marketing: How sharing your business’s story in a compelling way can turn facts into memorable moments that drive word-of-mouth.
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This is Part 8 of our series: Building a Buzz Through Word-of-Mouth Marketing

The post Stories for Better Word-of-Mouth Marketing: facts tell, stories sell appeared first on Maryann Davidson Marketing & Photography.

Practical Value in Action: creating word-of-mouth and referral opportunities through expert resources

MDavidson — Thu, 21 Nov 2024 00:14:16 +0000

Practical Value in Action: How offering expert resources and helpful advice creates word-of-mouth and referral opportunities.
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This is Part 7 of our series: Building a Buzz Through Word-of-Mouth Marketing

The post Practical Value in Action: creating word-of-mouth and referral opportunities through expert resources appeared first on Maryann Davidson Marketing & Photography.

Practical Value for Better Word-of-Mouth Marketing: tips and news people can use

MDavidson — Thu, 21 Nov 2024 00:02:32 +0000

Practical Value for better word of mouth marketing: How providing useful tips and insights can make your customers’ lives easier and inspire them to share your service with others.
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This is Part 6 of our series: Building a Buzz Through Word-of-Mouth Marketing

The post Practical Value for Better Word-of-Mouth Marketing: tips and news people can use appeared first on Maryann Davidson Marketing & Photography.

Public for Better Word-of-Mouth Marketing: built to show, built to grow

MDavidson — Wed, 20 Nov 2024 23:52:04 +0000

Public: How can customers visibly showcase your service? Public (reviews, visuals, referrals) for better word-of-mouth marketing: How to create a service that’s built to be shown and shared, encouraging customers to visibly showcase their experience.
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This is Part 5 of our series: Building a Buzz Through Word-of-Mouth Marketing

The post Public for Better Word-of-Mouth Marketing: built to show, built to grow appeared first on Maryann Davidson Marketing & Photography.

Emotion for Better Word-of-Mouth Marketing: when we care, we share

MDavidson — Wed, 20 Nov 2024 23:45:19 +0000

Emotion for better word-of-mouth marketing: How tapping into your customers’ feelings—like joy, relief, or pride—can inspire them to share their experience with others.
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This is Part 4 of our series: Building a Buzz Through Word-of-Mouth Marketing

The post Emotion for Better Word-of-Mouth Marketing: when we care, we share appeared first on Maryann Davidson Marketing & Photography.

Triggers for Better Word-of-Mouth Marketing: top of mind, tip of tongue

MDavidson — Wed, 20 Nov 2024 23:24:43 +0000

Triggers for better word-of-mouth marketing: How to keep your service top of mind by connecting it to everyday moments that prompt customers to talk about it.
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This is Part 3 of our series: Building a Buzz Through Word-of-Mouth Marketing

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Social Currency for Better Word-of-Mouth Marketing: make them look good, and they’ll spread the word

MDavidson — Wed, 20 Nov 2024 22:13:29 +0000

Social Currency for better word-of-mouth marketing: How making your service remarkable can inspire your customers to talk about it and share their experiences.
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This is Part 2 of our series: Building a Buzz Through Word-of-Mouth Marketing

The post Social Currency for Better Word-of-Mouth Marketing: make them look good, and they’ll spread the word appeared first on Maryann Davidson Marketing & Photography.

Uncover Your Talk Trigger for Better Word-of-Mouth Marketing

MDavidson — Wed, 20 Nov 2024 16:45:17 +0000

Uncover your unique Talk Trigger—the key to sparking word-of-mouth conversations and building lasting customer loyalty.
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This is Part 1 of our series: Building a Buzz Through Word-of-Mouth Marketing

The post Uncover Your Talk Trigger for Better Word-of-Mouth Marketing appeared first on Maryann Davidson Marketing & Photography.

Top Marketing Pitfalls for Multi-Location Companies and How to Avoid Them

MDavidson — Wed, 13 Nov 2024 02:15:15 +0000

Managing marketing for a company with multiple locations can be complex, especially if each location is expected to maintain both a strong local presence and alignment with a central brand. Here are some common pitfalls multi-location companies face and actionable steps to avoid them.

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