Schema snippet markup is a type of code that you can add to your website to help search engines understand the content of your website and display it in a more useful way in search results. It consists of a set of tags that you can add to your website’s HTML code to provide additional information about the content on your website.
For example, if you have a plumbing website, you can use schema snippet markup to provide information about each of the services you offer. This can help search engines understand the content of your website and display it in a more useful way in search results, such as showing your specific services or by highlighting specific products that you offer.
Here are 3 benefits to using schema snippet markup on your website:
Improved Search Engine Visibility
By providing additional information about your website’s content, schema snippet markup can help search engines understand the content of your website and rank it more effectively in search results.
Enhanced Search Results
When schema snippet markup is used, search engines can display the content of your website in a more useful way in search results, which can make it more attractive to users.
Increased Click-Through Rate
If your website’s search results are more useful and attractive to users, they may be more likely to click on your website, which can increase traffic to your site.
Overall, schema snippet markup can help to improve the visibility and usability of your website in search results, which can be beneficial for attracting traffic and potential customers.