No Nonsense. Real Insights.
Marketing Consulting for Home Service Companies
Blog to Help With Your Digital Marketing
Kickass marketing results don’t just happen by chance—it’s the result of a solid strategy. Without a clear plan, your efforts to attract customers will be haphazard and inefficient.
A strong strategy is like a road map: it gives you focus, clarity, and direction, ensuring all your efforts are working toward the same goal. It aligns your messaging, actions, and resources, so your marketing isn’t just random—it’s purposeful and efficient.
When you have a strategy, you’re not just hoping for results; you’re driving them. This focused approach helps your home service business stand out, reach the right audience, and grow over time.
Ready to get your strategy on track? Check out the following posts for tips and ideas on how to strengthen your marketing strategy and start seeing real results.
This little piggy went to market, This little piggy stayed home, This little piggy had roast beef, This little piggy had none. This little piggy went … Wee, wee, wee, all the way home! It’s ok for little pigs to wee wee in Mother Goose Nursery Rhymes; but, as a
A picture is worth a thousand words – What does your profile photo say? 1st: Write down 3 adjectives that describe your BUSINESS and your Profile Photo (commonly referred to as a headshot). Adjectives will vary based on your unique personality and your profession. The adjectives I typically hear from
Your photos can help or hurt your business. Before you use any images for your business, whether it’s for your website, social media, marketing materials, etc, you should give each photo a quick glance to decide whether or not you should even use it. Here is a quick photo checklist
Define Who You Are: Write down 3 positive words that describe you and your business. What are your words? When you define who you are and who your company is, it makes ALL of your marketing easier – from your mission statement, slogan, website to your blogs. It also makes
Your business portrait headshot is in more places than you realize. Once you have a new headshot, it’s time to put it out there to the world. Clients come to us from different channels so it’s important that you have a good headshot everywhere people might be searching for your
Does your business portrait headshot match the level of quality you provide? A headshot is the most important photo on your website and social media because it is THE photo that represents you. It is the first thing that people see when they browse your profile and this is the mental image people
As a home service company, it’s important to capture your work flow from beginning to end. Through video or a series of photos, you’re able to visually show future clients a step-by-step process of your services. Clients will get a better understanding of what will happen when you do work
